Digital marketing and online marketing is all around us nowadays and with good reason, seeing as it’s cost-effective and it’s a really contemporary way with billions of features and opportunities to help you get your brand’s name “out there”.
So, you’ve got your email marketing and marketing automation platforms, you’ve got your online forms and your online form design game is strong, you’ve even got some social media influencers helping you out with getting viral.
But do you have a lead gen game that is stellar? And is there a landing page to support your marketing strategies?
Continue reading “How to Do Landing Pages Properly in 2020”
Does email marketing matter to authors? Can you sell more books with email marketing?
Well, if you are reading this article, chances are that you are wondering whether email marketing matters to you as an author and whether you can use it to sell more books. Either way, you are not lost. This is perhaps the right place you’ve just come to.
In this article, you will learn what email marketing is, where to get started, and how to get subscribers, etc.
Continue reading “Email Marketing for Authors”
You just finished a job interview. Now what? You can either take a deep breath and patiently wait for a response, or take some extra steps to increase your chances of getting the position. No, don’t run to delete pictures of yourself drinking alcohol with friends acting wild and crazy. You should have done this before you even start job hunting. One of the most underutilized tools that jobseekers often ignore is a thank-you email.
Continue reading “How to Create the Best Thank You Email After an Interview”
As a blogger, you probably have a lot of tasks on your plate. Entering the blogging world, you should be a writer, an editor, a graphic designer, a social media manager, and so much more. Fortunately, there is a wide range of tools that can make your life easier. In this article, we are sharing the best blogger tools that every blogger needs. Want to find out more? Just keep reading. Continue reading “The Best List of Blogging Tools to Create Awesome Content and Skyrocket Your Blog”
In a world where digital marketing is becoming increasingly important, digital marketing efforts are becoming increasingly important as well. Email marketing, in particular, is an integral part of digital marketing efforts. This means that everything ranging from the content in the email to the structure of the email are things that have been picked apart and discussed by marketing analysts.
If you are a fortune 500 company, employing an army of marketing professionals to dissect and alter each aspect of your marketing campaign is feasible and possibly even profitable. However, small business owners and freelancers are not afforded the same luxury, given their tight marketing budgets.
Continue reading “How an Eye-Catching Email Signature for Freelancers Can Increase Your Income”
While it is easy to create promotional emails, making sure that they don’t end up in the subscriber’s spam folder can be a challenging task. The list of criteria used to judge the ‘spamminess’ of an email is a long one. Additionally, Internet Service Providers (ISPs) have waged a brutal war against spammers, and like any war, even the genuine email marketers get caught in the crossfire.
Continue reading “How to Create Effective Promotional Emails and Avoid Spam Folder”
The advent of social media and other technological advances has played a major role in marketing strategies for businesses. It almost seems like email marketing is a thing of the past. Is it true?
Well, not yet!
Continue reading “A guide to a successful automated email marketing campaign”
When building your brand’s online image, every little detail counts. Even as little as your email signature. Many businesses don’t pay enough attention to creating professional email signatures. Meanwhile, adding something as basic as a link to your website to your email footer can already make a huge difference. Continue reading “Proper Email Signature Is The First Step to Building A Successful Business”
Email is one of the essential communication tools for business you will find out there. It isn’t as intrusive as a phone call, isn’t as informal as text, and still manages to be both fast and convenient. It allows you to engage, as an entrepreneur or employee, in normal business from wherever you are. Continue reading “Essential Tips To Manage Your Work Email”
Videos are on their rise now. Just consider YouTube. As of June 2017, this video platform almost approached FaceBook in the amount of monthly users.
This opens great opportunities for email marketers. Did you know that just adding the word “video” to the email subject increases the open rate? Continue reading “How videos help increase the effectiveness of email marketing”