Email signatures can serve more than just including your contact information; they can be a powerful tool to promote your business and achieve various goals.
A professional email signature is a crucial part of any successful communication. It serves as a way to differentiate yourself from other emails, give your message credibility, and remind the recipient of who you are. It’s also an excellent opportunity to showcase your personality, promote your business, or link to other important resources.
As of July 2022, the three most used email clients in the world were Apple (65.06%), Gmail (23.51%), and Outlook (3.35%). Despite the fact that Outlook takes only third place, lots of professional emails are written and sent using this email client.
Whether you’re a public person or live an ordinary life, personality is a trademark. It determines how other people treat you and to a large degree - how you succeed in career or relationships. As such, personal brand is an asset that you should take care of and build up. In this article, we’re going to uncover common mistakes that can damage it and a few practical personal brand tips. Continue reading "Mistakes That Can Damage Your Personal Brand in 2023"
Digital marketing and online marketing is all around us nowadays and with good reason, seeing as it’s cost-effective and it’s a really contemporary way with billions of features and opportunities to help you get your brand’s name “out there”.
So, you’ve got your email marketing and marketing automation platforms, you’ve got your online forms and your online form design game is strong, you’ve even got some social media influencers helping you out with getting viral.
But do you have a lead gen game that is stellar? And is there a landing page to support your marketing strategies?
Modern people spend many hours a day online, chatting, checking emails, watching videos and playing games. Social networks significantly influence public opinion and consumption behavior. Therefore, digital marketing strategies are widely used nowadays. They are much more efficient than traditional measures.
Hotels, restaurants, online stores, realtors, photographers, food bloggers, musicians, and other people with passion need websites to sell and show their talents to the world. And while businesses, as a rule, can afford to hire a professional web developer to create a website of any complexity, many entrepreneurs and bloggers are tight on budget.
Does it mean they should forget about a website until they accumulate enough money to hire a developer? Of course, no.
Netiquette is vital in modern society, particularly in business. Not being able to talk to the sender in person, the receiver usually creates his or her first impression judging by the text and its look.
And when we speak of business and potential customers, the first impression cannot be underestimated. The topic of the letter, style of the text, the structure of your email – everything is important to attract the client’s attention. No less important is the personal signature in the email. Continue reading "How to Create a Damn Good Email Signature For Your Mac?"
Digital marketing of the present day is a fluid mix of online and offline interactions. Electronic devices have become a necessary part of everyday life so using digital tools simply means speaking the same language with your audience.
Creating business emails can be stressful. After you hit send, it’s easy to spend hours questioning every word you typed in and thinking about whether the recipient received, opened, and read it. The uncertainty can even make you question your next move.