Email Trackers: Your Ultimate Guide

Email Trackers Your Ultimate Guide

Dozens of new marketing channels have developed in the past decade. So naturally, this arouses a discussion if email marketing remains a viable strategy that businesses should pursue. After all, with new social media platforms, paid ads, and influencer marketing taking center stage, has email marketing become an outdated tool for engaging your audience?

Well, the short answer is: not at all!

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The Best Photo Stock Sites for Any Business or Personal Purposes

The Best Photo Stock Sites for Any Business or Personal Purposes standart

Images are essential in today’s digital world. They draw attention, promote interest, elicit emotions, and make sales. 

But not everyone has time, money, and skills to take photos for a new project or business. Besides, coming up with original product photography ideas can also cause much stress. Since most concepts have been already presented, you need to think outside the box to create content that will surely attract customers’ attention. In such cases, photo stock sites can be a real saver.  Continue reading "The Best Photo Stock Sites for Any Business or Personal Purposes"

Top 25 Best Website Building Tools For Your New Business

Best website building tools

Hotels, restaurants, online stores, realtors, photographers, food bloggers, musicians, and other people with passion need websites to sell and show their talents to the world. And while businesses, as a rule, can afford to hire a professional web developer to create a website of any complexity, many entrepreneurs and bloggers are tight on budget.

Does it mean they should forget about a website until they accumulate enough money to hire a developer? Of course, no.

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The Best List of Blogging Tools to Create Awesome Content and Skyrocket Your Blog

The Best List of Blogging Tools to Create Awesome Content and Skyrocket Your Blog

As a blogger, you probably have a lot of tasks on your plate. Entering the blogging world, you should be a writer, an editor, a graphic designer, a social media manager, and so much more. Fortunately, there is a wide range of tools that can make your life easier. In this article, we are sharing the best blogger tools that every blogger needs. Want to find out more? Just keep reading.  Continue reading "The Best List of Blogging Tools to Create Awesome Content and Skyrocket Your Blog"

How to Use Google Analytics in Your Email Signature

How to Use Google Analytics in Your Email Signature

First of all, let’s accept that not everybody needs a tracking function in his or her email signature. I don’t need one – my contact list is not quite big, and I don’t have to advertise myself via the mail-out. I use email signature only to make my letters look more professional and accurate.

However, email marketing is a powerful tool for the brand or name advertising. More precisely:

  • email is the third most influential source of information for B2B communication;
  • clients who receive product offers through the email spend 138% more than those who don’t subscribe for such letters;
  • 80% of small business owners agree that email marketing is number one for driving customer acquisition and retention.

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