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Dozens of new marketing channels have developed in the past decade. So naturally, this arouses a discussion if email marketing remains a viable strategy that businesses should pursue. After all, with new social media platforms, paid ads, and influencer marketing taking center stage, has email marketing become an outdated tool for engaging your audience?
Well, the short answer is: not at all!
There is no single secret tool combination for personal branding success. But you still can make your life easier and find your perfect set of tools for brand building. So, we decided to break down the most popular branding tools into several sections.
Images are essential in today’s digital world. They draw attention, promote interest, elicit emotions, and make sales.
But not everyone has time, money, and skills to take photos for a new project or business. Besides, coming up with original product photography ideas can also cause much stress. Since most concepts have been already presented, you need to think outside the box to create content that will surely attract customers’ attention. In such cases, photo stock sites can be a real saver. Continue reading "The Best Photo Stock Sites for Any Business or Personal Purposes"
There is too much information out there. And if you want to keep the attention of your audience and help them understand what you mean, consider using infographic maker websites to transform masses of information into easy-to-read visuals.
Continue reading "22 Best Infographic Tools to Pump Up Your Creativity And Save Your Time"
Hotels, restaurants, online stores, realtors, photographers, food bloggers, musicians, and other people with passion need websites to sell and show their talents to the world. And while businesses, as a rule, can afford to hire a professional web developer to create a website of any complexity, many entrepreneurs and bloggers are tight on budget.
Does it mean they should forget about a website until they accumulate enough money to hire a developer? Of course, no.
Continue reading "Top 25 Best Website Building Tools For Your New Business"
The decade dawns with the increasing demand for even more digital skills. One of them is content marketing and management. While there are diverse yet all interwoven aspects of marketing, the importance of content marketing cannot be overemphasized.
Continue reading "12 Tools to Improve Your Content Marketing Management"
As a blogger, you probably have a lot of tasks on your plate. Entering the blogging world, you should be a writer, an editor, a graphic designer, a social media manager, and so much more. Fortunately, there is a wide range of tools that can make your life easier. In this article, we are sharing the best blogger tools that every blogger needs. Want to find out more? Just keep reading. Continue reading "The Best List of Blogging Tools to Create Awesome Content and Skyrocket Your Blog"
Sometimes, creating an attractive email signature is essential. It is necessary for your business when you represent a company or for your personal brand when you offer your services.
A professional signature helps you interest the readers, helping them contact you fast and easily, show your personality, and look friendly and polite. Therefore, you would need the best HTML signature that is appropriately formatted and includes your logo or headshot.
Meanwhile, it’s not so easy to build a good signature for your personal brand. The reason is that multiple operating systems and email clients exist nowadays. Each of them interprets the available HTML code differently.
Therefore, your signature is to be responsive that is mobile-friendly, cross-platform, compatible, to be represented on the screen accurately and correctly.
Let’s check how to create an HTML email signature that is properly designed, attractive and informative.
Continue reading "How to Create HTML Email Signature to Boost Your Personal Brand"
First of all, let’s accept that not everybody needs a tracking function in his or her email signature. I don’t need one – my contact list is not quite big, and I don’t have to advertise myself via the mail-out. I use email signature only to make my letters look more professional and accurate.
However, email marketing is a powerful tool for the brand or name advertising. More precisely:
Continue reading "How to Use Google Analytics in Your Email Signature"