Emails have been around since the ’70s and are unlikely to die anytime soon. They are still widely relied on as primary marketing and sales channels compared to other mediums.Continue reading "10 Best Practices For Crafting a Winning Sales Cold Email Campaign"
Nobody likes being ignored after sending an email. But in business communication and especially in cold outreach, not getting a response is a frequent outcome.
I bet you have heard a lot about omnichannel marketing—the approach that deliver a seamless brand interaction experience to your users across multiple channels while personalizing it as deeply as possible.Continue reading "5 Tips to Build an Omnichannel Marketing Strategy in 2024"